by Gail Mercer-MacKay | Personal Branding, Social Media Marketing
Connecting with others has never been easier. For business executives, LinkedIn is an essential personal branding and social selling tool that enables connections with others on a professional level. By paying attention to and optimizing your LinkedIn profile, you... 
by Gail Mercer-MacKay | Personal Branding, Social Media Marketing
We have one shot to make a good first impression. On a daily basis we make quick judgments about others and the images we see. It’s no different for our online social profiles. Others who view our profiles decide the type of person they think we are. You will want to... 
by Gail Mercer-MacKay | Personal Branding, Social Media Marketing
In this digital world, you cannot afford to ignore your online self. Your career and your reputation mean everything to you. But if you are like many busy executives, you spend more time doing the things that make you great than telling others why they should work...
