Digital Storytelling
Content Marketing
Content Writing
Social Media
Visual Design
Video
Personal Branding
Training & Coaching
Channel / Alliance Development
Maria Osipova, Director of Marketing, MediaValet
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How to Use Your Microsoft Awards Submission to Fuel Your Content Marketing
Not winning is not the end of the world; there are many other uses for your submission content that will impress your customers and prospects. Putting together a Microsoft award application takes a big investment of time and dedication. Even with a strong entry, the...
For Immediate Release: Mercer-MacKay Inc Named Great Place to Work®
For Immediate Release: October 27th, 2020 Mercer-MacKay Digital Storytelling (MMS) is pleased to announce that we have been certified as a Great Place to Work® after a thorough and independent analysis conducted by Great Place to Work® Institute Canada. This...
5 Steps to Build Your Content Calendar
5 Steps to Build Your Content Calendar Content marketing is a big part of B2B marketing strategy as a whole. And a content calendar is an essential tool in an effective content strategy. There are huge advantages when you take the time to build out a content...
7 Steps to Writing a Captivating Business Case Study
Case studies remain one of the top B2B content marketing tactics. In fact, CMI research shows that 82 percent of B2B organizations are using case studies as part of their content marketing strategy, with 65 percent rating case studies as an effective form of content....
How to Lead with Authenticity on LinkedIn: A Personal Branding Blueprint
What Is the Difference Between Social Selling and Personal Branding? Social selling and personal branding are terms that are often used interchangeably. Are these buzzwords that ultimately mean the same thing? Let’s take a closer look at the ways in which these terms...
Why You Need to Be Writing Your Winning Microsoft Award Submission Right Now
Anytime is the best time to start writing your awards submissions The competition is fierce, so you must be prepared Are you a Microsoft Partner with an award-winning story to tell? If you are, you might already know that you can use the Mercer-MacKay Awards Planning...