by Mercer-MacKay team | Client story, Social Media Marketing
Creating a buzz requires a digital-first, leading-edge social strategy that uses the right content and the right channels to connect with an audience and amplify the message. To increase FlexPod’s digital presence and engage with its technical audience, NetApp and...
by Mercer-MacKay team | Email marketing
If you’re in the content marketing business, there’s a good chance you have at least a passing knowledge of CASL. Canada’s anti-spam legislation governs email marketing activities aimed at Canadian consumers, and is widely considered to be one of the more restrictive...
by Mercer-MacKay team | Client story, Content
“We could never have done this without this Microsoft program and the resources from Mercer-MacKay Solutions. Experts walked us through the entire process so we learned as we created. Then they stepped in to help where we lacked the capabilities...
by Mercer-MacKay team | Client story, Content
When you are an award-winning Microsoft ISV at the forefront of the emerging cloud-based digital asset management industry, you know you have a solution that organizations need. But cutting through the noise on the internet to find qualified leads requires a solid...
by Mercer-MacKay team | Content
Businesses today are searching for meaningful ways to connect with customers. People are weary of “hard sell” tactics and wary of what they perceive as sales pitches. So, how do businesses bridge the gap between the products and services they offer and the barrier...