Content Marketing in a Box
This Mercer-MacKay program is a complete closed-loop nurture marketing campaign, delivered in 60 days. It includes your own custom-written thought-leadership eBook, blogs, landing page, Google AdWords copy and lead-nurturing emails.
Many technology companies are great at building and delivering technology solutions, but terrible at telling their story. Content Marketing in a Box is an ideal program for companies with limited marketing support and struggling to fill their funnel with leads. With this program your company can go digital, drive leads, and become a better thought-leader in a short period of time.
A senior writer will work with you and your subject matter experts (SMEs) to develop an eBook that shares your unique perspective and educates your target audience on a subject you know best. Our business thought-leaders will conduct professional interviews with your clients to extract great stories that endorse you. And our graphic designers will give it fantastic visual appeal – an irresistible read!
To get a campaign off the ground you need more than a great piece of content. Our senior writer and graphic designer will create a landing page, nurture emails, ad copy and blog posts that support your eBook and engage your target audience. Our AdWords specialists and web developers will work with you on strategy, and provide support using the marketing technologies you have today.
We understand your marketing support is limited. That's why this program comes with a team of experts. From project management to AdWords specialists, we've got you covered.